Face-to-face interview is a personal discussion between a respondent and an interviewer during the customers’ satisfaction study or social attitude. The method of forming of representative extracts allows us to get true data, which then can be mapped onto the whole general model in which a client is interested in.
The respondents are being looked for either in their homes, in shops, or in the street,
in crowded places. A professional interviewer fills the respondents’ answers into a questionnaire. The filled questionnaires are then being processed using statistical computer programmers and analyzed.
Since 2012 MOREINFO Conduct Surveys used Tablets.