{"id":176,"date":"2024-01-11T11:10:10","date_gmt":"2024-01-11T08:10:10","guid":{"rendered":"http:\/\/moreinfo.uz\/?p=176"},"modified":"2024-01-17T09:32:39","modified_gmt":"2024-01-17T06:32:39","slug":"portret-potrebitelya","status":"publish","type":"post","link":"https:\/\/moreinfo.uz\/en\/services\/service-cat-1\/portret-potrebitelya\/","title":{"rendered":"Consumer\u2019s portrait"},"content":{"rendered":"<p>Studying consumers is very important for the effective operation of any company, because a consumer is always in the focus of attention. Without studying a target group, it is impossible to influence the feelings of consumers and stimulating motives of their behavior in the market.<\/p>\n<p>This research is aimed at:<\/p>\n<ul>\n<li>Determining the target group \u2013 who are the consumers of the products\/services offered by your company?<\/li>\n<li>Determining the social and psychological portrait of a consumer \u2013 What are their characteristics?<\/li>\n<li>Segmentation of the target group according to paying capacity, behavior style and age characteristics etc;<\/li>\n<li>Establishing the criteria for choosing products, consumer expectations and preferences \u2013<\/li>\n<li>What consumers require from Your products\/services and from your competitors\u2019 products\/services?<\/li>\n<li>Whether consumers are satisfied with Your products\/services?<\/li>\n<\/ul>\n<p>Studying consumers means using both qualitative (focus group discussions, in-depth interviews) and quantitative (telephone and face-to-face interviews, on-line interviews) research methods.<\/p>","protected":false},"excerpt":{"rendered":"<p>Studying consumers is very important for the effective operation of any company, because a consumer is always in the focus of attention. Without studying a target group, it is impossible to influence the feelings of consumers and stimulating motives of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"_links":{"self":[{"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/posts\/176"}],"collection":[{"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/comments?post=176"}],"version-history":[{"count":2,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/posts\/176\/revisions"}],"predecessor-version":[{"id":327,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/posts\/176\/revisions\/327"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/media\/223"}],"wp:attachment":[{"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/media?parent=176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/categories?post=176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moreinfo.uz\/en\/wp-json\/wp\/v2\/tags?post=176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}